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New research establishes link between CSR and financial performance

Published: 13 January 2014

A major new study at Desautels Faculty of Management at ±«ÓãÖ±²¥ in Canada has established a direct and measurable link between corporate social initiatives and financial performance.

Published January 07 2014 |

The extensive research undertaken by Professor Saurabh Mishra has shown that an increase in a company’s positive CSR will lead to a 20% reduction in financial risk whereas an increase in negative CSR will result in an 11% increase in financial risk.

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