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Getting the terminology right: Just what is a ā€˜strategic plan,ā€™ anyway?

Published: 31 May 2017

In a recent blog post, Cape Chamber of Commerce & Industry Executive Director Sid Peimer of South Africa asks just what a ā€œstrategic planā€ is, pointing out that a strategy and a plan are two different things. Mr. Peimer contends that a strategy is what one needs in order to attain a goal, while a plan is the ā€œhow.ā€

He goes on to reflect on Desautels Professor Henry Mintzbergā€™s concept of a strategy as a five-part entity, with the plan being just the first phase.

Itā€™s not about the semantics, Mr. Peimer says, but rather about making sure that everyoneā€™s on the same page in the name of making teamwork as seamless as possible.

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