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Goodbye sales funnel, hello social media
Published: 13 April 2011
Professor Karl Moore of the Desautels Faculty of Management at ±«ÓãÖ±²¥, speaks to Brian Fetherstonhaugh who is the chairman CEO of OgilvyOne Worldwide which is the online medium, new media part, of Ogilvy & Mathers, one of the great advertising firm in the world.
Read full transcript: , April 13, 2011
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