Nota : Ceci est la version 2010–2011 de l’annuaire électronique. Veuillez mettre à jour l’année dans la barre d’adresse de votre navigateur pour une version plus récente de cette page, ou cliquez ici pour consulter l'annuaire la plus récente.
Marketing : The focus of this course is on the link between marketing and development. As diverse development philosophies are in practice across the developing world, identifying consistent marketing approaches remains a critical challenge. Issues include prioritizing domestic marketing tasks to suit developmental goals, agricultural, social and product/service marketing, and a discussion of appropriate functional practices. While diverse marketing agents coexist in developing countries, this treatment will place somewhat greater emphasis on domestic marketers and the indigenous exchange processes.
Terms: This course is not scheduled for the 2010-2011 academic year.
Instructors: There are no professors associated with this course for the 2010-2011 academic year.